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System1 is The Creative Effectiveness Platform that harnesses the power of emotion to drive growth for the world's leading brands, giving marketers confidence that their creative concepts will resonate with consumers and drive profitable commercial growth.         ||Test Your Ad:|Quickly and confidently predict and improve the commercial impact of creative, from early stage to finished versions. Test Your Ad leverages real human emotion to predict how creative will impact short-term sales and long-term growth. Backed by System1’s industry-leading Star Rating, our powerful, easy-to-communicate metrics have been validated by the IPA, WARC, and TikTok to predict long-term business effects. Test TV, social, outdoor, audio and print assets to maximize creative quality across your campaign. ||Test Your Ad Competitive Edge:|Featuring over 100,000 ads and daily updates, Test Your Ad Competitive Edge is a database providing predictive performance reports for every new TV ad in the US and UK, all based on our extensive collection of emotional norms. Compare your ad performance against your competitors, see where you rank and get inspired by world-class creative.        ||Test Your Innovation:|Predict and improve the commercial performance of your innovations before they go to market. Our unique methodology measures intuitive consumer response, benchmarked against over 65,000 tests in our global database, giving you a clear view of how your ideas stack up—and where to invest.||Test Your Brand:|Measure the impact of ads and ideas on brand health. Test Your Brand provides clear, predictive measures that help marketers understand current brand health, predict future performance for your brand and the category, and improve and inform your brand strategy.||System1 tests and improves creative effectiveness in 81 markets globally and has operations in the UK, Europe, North America, Brazil, Singapore, and Australia. For more information, visit system1group.com or follow us @System1 on LinkedIn.      

A leading market research member organization.

A leading market research member organization.

SPER Market Research® is a globally recognized provider of integrated market intelligence, competitive intelligence, and consulting solutions. We partner with companies across various sectors—ranging from consumer goods and technology to healthcare and finance—to solve critical challenges and make data-driven strategic decisions that fuel growth and innovation.||With a highly skilled team of over 93 full-time professionals operating across key markets in the US, Europe, Asia-Pacific and MENA region, SPER Market Research is uniquely positioned to offer unparalleled expertise and localized insights on a global scale. Our leadership team, collectively bringing over 110 years of industry experience, ensures that our clients benefit from the highest standard of service, delivering actionable intelligence and strategic direction.||Having successfully executed more than 5K+ projects across 50+ countries, our enduring partnerships with some of the world’s most prominent corporations stand as a testament to our unwavering commitment to excellence. Our ability to consistently deliver meaningful insights across diverse industries has made us a trusted partner to numerous Fortune 500 companies.||We take immense pride in our client-centric approach, where ~95% client retention is a testament to the trust and reliability we have earned. Our ability to integrate comprehensive data collection, expert analysis, and strategic advisory services sets us apart in the competitive market research landscape.||Whether it’s launching a new product, exploring untapped markets, or navigating competitive dynamics, SPER Market Research is your trusted partner in providing the insights that matter most.

A leading market research member organization.

A leading market research member organization.

The Research Agency (TRA) is a market research agency in Sydney, Melbourne and Auckland. Since 2007, we have partnered with local and international clients on projects of all scales and complexity.||Most market research tells you what's easy to measure – the insights in plain sight. The art is in knowing what to look for and how to interpret it. We layer cultural strategy, behaviour change, brand, communications, customer experience and innovation with advanced technology to reveal the uncommon truths driving behaviour. You get insights your competitors miss and findings specific enough to act on. This is the art of knowing people.||TRA Brand Tracking:||By layering strategic insight, cultural context, and brand theory, we extract value from data that tech alone can't uncover – transforming brand tracking from knowing what is to understanding what could be. You have always-on access through self-service dashboards and Arti, our generative AI assistant.||Recent recognition: 2025 Winner Excellence in Global Research (ESOMAR) | 2024 Research Agency of the Year (B&T Awards, Australia) | 2024 AFR BOSS Most Innovative Company – Professional Services | 2023 Market Research Agency of the Year AU/NZ (Campaign Asia)|

A leading market research member organization.

A leading market research member organization.

A leading market research member organization.

A leading market research member organization.

A leading market research member organization.