The Market Intelligence Co.

PROVIDING PRAGMATIC AND TRUSTED INTELLIGENCE, NOT JUST DATA||Specialists in customised solutions, we fuse primary and/or desk (secondary) research methods with data analytics and market/marketing intelligence.||We focus on building long-term partnerships and are not afraid to challenge the status quo.||With a specialist focus on niche, professional, technical and specialist audiences, including:|- Business to Business|- Industrial|- Trade|- Government|- Customer|- Employee|- Association/Member|- Stakeholder||Utilising:|- Qualitative, Quantitative, Hybrid (qual + quant)|- Mystery shopping|- Desk research|- NPS®|- VOC|- Dashboards|- Segmenter®|- Smart technology|- API/FTP (to integrate with client databases)|- AI||We provide the full range of traditional research (eg. CX, EX, UX, Brand, CVP, Positioning, Comms Optimisation), but also ...|- Market/industry evaluations|- Research audits (incl. for legal purposes)|- Acquisition/due diligence research|- Commercialisation research