RealityCheck Insight Strategists

RealityCheck Consulting is a team of experienced insight strategists, conceptual analysts, technology evangelists, consultants and data storytellers. We work with Fortune 1000 brands, ranging from packaged goods and technology to health care and financial services, to light the way forward for their brands.RealityCheck is also a pioneer in ResTech, using technology since 2005. We use ResTech to transform fieldwork through mobile ethnographic research, projective asynchronous activities and webcam interviews and online focus groups.We are experts in the use of AI text analytics to reveal patterns and relationships in language that can’t be detected with the naked eye.Whether you need a deep understanding of your consumer to inspire innovation, get your strategy or positioning right, or test advertising or new product concepts, we find the 10% you need to know, explain why it matters and help you decide what to do about it.If you’re tired of data dumps, uninspired analysis and reporting and no strategic direction, let’s talk.