Fletcher Knight, Inc.

Fletcher Knight is a leading global brand strategy and innovation consultancy specializing in consumer insight, brand design, innovation strategy, segmentation and positioning. Founded in 2001, we partner with leading global brands to drive category growth through end-to-end strategic and creative services.Our expertise spans diverse sectors including food and beverage, personal care, retail, beauty, health and wellness, technology and education. Using a brand-centric, design thinking approach, we help companies uncover consumer motivations and develop breakthrough concepts and innovation pipelines that lead to market-winning brand experiences.We excel across the innovation stage-gate process – from upfront consumer strategy and segmentation to new product development, brand positioning and go-to-market execution. With deep expertise in trend analysis, foresight and behavioral insights, Fletcher Knight enables smarter decisions and bolder brand futures.Let’s collaborate to turn insight into impact and co-create your next brand breakthrough.